How To Sell Your Property
Selling your home privately is easy but it is important to remember not to scrimp on advertising, the more people know your house is on the market the more potential viewings and buyers you will receive.
An effective advertising campaign is a must. Remember you are saving on commission so it is wise to spend some of this money on advertising your property. As a rule 1% of the property value should be spent on advertising.
There are various advertising methods used by both agents and private sellers. The most effective and oldest method is the For Sale sign. A prominent sign is important as many buyers will visit a area that they are interested in prior to making viewings. For Sale signs generate one third of all real estate sales.
The second most effective method is internet listings. Using the internet to advertise your property, either privately or through an agent will give you plenty of exposure. Buyers are able to view hundreds of properties from the comfort of their home. Make sure you add as much description as possible as well as plenty of photographs of the property.
Clever search bars enable buyers to customize their searches thus making it allot easier to find a property that is suitable for them. Nowadays if a property is not listed on the web it is unlikely to make it onto a buyer’s short list.
The use of well designed flyers can also be an effective method of advertising. Research shows that many buyers actually buy within a 7KM radius of their old home. Distributing flyers locally will let people know that your property is on the market.
Although the internet is now a main method of advertising, Classified ad’s are also effective. Use these ad’s to link to an online advert with full description. As most classifies ad’s are charged per word, pointing to an online ad will save you money and get you great exposure.
Tell family and friends that your property is now on the market. Work colleagues can spread the word further afield and use notice boards in schools, hospitals and offices to display flyers. If you are a landlord then tell your tenants that your property is for sale. They may indeed want to buy it or know someone who is looking for a similar style property. Remember your tenants obviously like the property as they are paying rent to live there!
If you are serious about selling your home, then follow these simple steps and you should be able to achieve a sale quickly.
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